![]() He strongly emphasised that the information is stored in our memory according to the way it is presented to us. The term ‘Serial Position Effect’ was formulated by a German psychologist, Hermann Ebbinghaus in 1964. The serial position effect describes the impact of the position of the data in any sequence on our ability to store information in the memory. Of course, this would not be the case in every situation, but the chances of remembering the first and the last information is more than remembering the middle information. You may have had observed that you are more likely to remember the first and the last items of your list, i.e., chocolates and toothpaste, and you may find it difficult to recall the other items. Later, you reach the grocery store, and you realized that you forget your shopping list at home. For example, you have made your shopping list on which you have mentioned various items such as chocolates, milk, cheese, eggs, and toothpaste. The serial position effect is a psychological phenomenon in which an individual is more likely to remember the first and last items of the list than the middle items. Can We Avoid the Serial Position Effect?.Real-life Examples of Serial Position Effect. ![]()
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